design

Game On

Building future skills in Lancashire STEMFirst provide inspirational opportunities and forge links between schools and employers in order to inspire, excite and grow the STEM knowledge and
understanding within a younger audience.

Stone Create was asked to produce a game that would outline the variety of career opportunities that fall under the STEM (Science,Technology, Engineering and Maths) flag.
The game is part of a strategy to highlight the need for fundamental change in how the industry is perceived by the general public, and greater engagement of young people
and society at large. It is crucial to improve the sector’s image and decrease a skills gap.

With major housing shortages, vital infrastructure projects and renewed vigour in the commercial property market, the industry now needs to harness talent on a massive scale.
To help achieve this, STEMFirst want to change the perception of the construction industry in a younger generation. There is a huge diversity of career options and pay scales in the
construction industry. There is more to it than just bricks and mortar. Science, Technology, Engineering and Maths are all skills that play an important part in the industry. The game is an opportunity to highlight this and dispell any myths or preconceptions that a younger audience may have about the industry.

To stand any chance of plugging the existing skills gaps, diversifying the workforce and securing a talent pipeline for the future, more young people need to be persuaded to pursue
careers in construction

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