Digital
Do you use push notifications? Firstly, what are push notifications? Push notifications are automated messages sent to a user by an app when the app is closed. More and more businesses are beginning to make use of them. And you should do too. Why are they useful? Push notifications are permission-based engagement The web...
June 21, 2019 View more
Digital
SEO Jargon Algorithms – the way the search engines store and organise the order of pages on the search pages. Alt text – alternative text. Text in HTML code that describes the images on your web pages. Anchor text – the text with which you link to web pages. Backlinks – links from other websites...
June 19, 2019 View more
Digital
If you run a business that relies heavily on local traffic, Google My Business will help
June 14, 2019 View more
Marketing
Using business exhibitions is a great strategy to market your company and build your brand. You have the opportunity to present yourself to thousands of people, some of whom might want to work with you and vice versa… Business expos are networking events and they give you the chance to shout about your business to...
June 11, 2019 View more
Digital
LinkedIn is a hub for professionals and marketers. It’s a space for individuals and companies to develop their personal and business brands. Growing a company page on LinkedIn hasn’t ever been easy though. It’s a slow process and requires dedication to the cause. However, LinkedIn have now introduced a feature that lets you invite your......
June 6, 2019 View more
Digital
Find Time To Blog Blogging for your business is important. It shows off your expertise and helps to drive traffic to your website. Although it’s important and has many benefits to it, unless you have someone in place to write for you, finding the time to actually sit down and write is more difficult than...
June 3, 2019 View more
Digital
Ranking as high as possible in the search results is something every business aims for. As a method of driving traffic and then conversions to your site, being the top-dog in that number one spot can be one way of achieving this. There are two ways to do this: PPC (pay-per-click) and SEO (search engine...
May 28, 2019 View more
Branding
The Apprentice Factory is a new project, managed by South Ribble Borough Council to increase the number of apprentices working within the South Ribble area. The initiative brings together potential apprentices and businesses by offering them guidance and support. Stone Create worked with South Ribble Borough Council from the get-go, creating a stand-out and...
May 22, 2019 View more