Marketing Planning

Detailing marketing activity to help achieve business objectives.

Having a marketing plan in place, provides the foundation for building a successful business, getting you seen in all the right places.

Creating an effective marketing plan

Know your business objectives

All marketing plans need goals. Without knowing what you want to achieve in the first place, will ultimately set your business up for a fail.

Typically, this may be; to increase sales, build brand awareness, target new clients/customers, reach into new markets or to launch a new product or service to name a few.

We’ll work with you to put a marketing plan in place to achieve these business objectives. This can cover either a 3, 6 or 12-month period, depending on what you are hoping to achieve.

Getting the channels right

Our marketing plans provide you with the top recommendations to achieve your business goals/objectives initially set out.

This could be through focusing on just one main medium, such as paid online marketing, attending exhibitions, email marketing, PR or social media, or a number of these channels all working together to achieve a fantastic ROI.

Planning is everything.

Get everyone in your business on the right page for where the organisation is heading. Ensure targets are aligned across business functions and implement a marketing plan geared towards achieving your business objectives, whether that’s business growth, more profits or increased brand awareness.

  • 98%

    of organisations report improved success by implementing a marketing plan.

  • 23%

    of marketers report that planning delivers higher marketing metrics and KPIs.

  • 93%

    of Managers who plan their marketing say their speed to market for ideas, campaigns, and products has improved.

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