EDUCATING SCHOOLS ON RECYCLING WITH OUR NEW LITTER PATROL CAMPAIGN
A big focus on Blackburn with Darwen Council’s mission is to educate the next generation on the importance of recycling. After the success of the initial Recycle BwD campaign, we were tasked with encouraging this message amongst children across the borough.
A great advantage of creating marketing materials for the younger generation is the fun that we get to have with our campaigns. Between us and the comms team, we exchanged ideas on how we could get the kids involved with the Recycle BwD mission.