South Ribble Borough Council came to us with the requirement for a project that would not only promote Leyland as a place to visit in the North West, but also a way to celebrate 100 years of trucking heritage and manufacture in Leyland.
The Truck Trail, which was originally put in front of SRBC a few years earlier, seemed like the perfect campaign to get this message out there. 2017 saw the launch of 13 6ft DAF trucks, all sponsored by local businesses, placed in, and around Leyland Town Centre providing families with the perfect free day out to learn more about truck manufacture in Leyland and the importance of inspiring the next generation in Science, Technology, Engineering, and Maths.
