Brand development for new start-up business
As a new start-up, getting the brand right from day one is key to the success of any business. Your brand is the one thing that a customer remembers you by. It was important that we promoted the fact that their pigs were UK-bred and not imported like some of their competition.
The logo was designed to showcase a friendly and approachable business in the catering industry. This was achieved by designing a simple but striking logo that would be instantly recognisable on any marketing literature. The pig wears a union jack neckerchief, highlighting the fact that their animals are all UK-bred.
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